On the last stretch into Dubai, at sunrise, a man walked past the Burj Al Arab with everything he owned on his back. Edmond Margaryan RAKOSAT is the name he gave to that walk: nearly three thousand kilometres from Armenia to Dubai, on foot, from Armenia, with no support team behind him.
He calls the walk RAKOSAT, and he set out on it with little more than a backpack and a mission to spread kindness. It changed the way he sees almost everything. Meaningful growth, he decided somewhere along that road, happens when you step into uncertainty rather than away from it.
A career built on starting over
Before any of it, Margaryan spent his adult life moving between industries that had almost nothing in common on paper.
His career had already taught him that the hard way. More than two decades in fitness, then a move into digital marketing, then into real estate: each transition meant starting over from nothing, building credibility in an unfamiliar field, living with financial uncertainty. The walk did not teach him persistence so much as prove he had it.
The journey itself became the lesson. Every border crossed, every challenge met, every stranger who turned into a friend reinforced the same idea: that human connection is one of our real strengths. He documented it as he went, performed small acts of kindness, and left a trail of connected communities behind him.
“Success comes from showing up every day, especially when nobody is watching.”
What he does now
Today Edmond Margaryan is helping clients invest in Abu Dhabi’s fast-growing property market while continuing to build the RAKOSAT movement, which he documents on Instagram. The longer plan is to braid the two together: entrepreneurship, honest storytelling and purposeful travel, into something that pushes people towards ambitious goals and simple kindness at the same time.
The principle underneath it is almost boring in its plainness. Consistency beats intensity. Success rarely arrives in one dramatic moment; it is the sum of ordinary days, shown up for even when no one is watching. He brings the same patience to a client relationship that he brought to the road.
He is one of a growing number of entrepreneurs building a personal story alongside a business in the UAE, a path also taken by Harikrishnan Valloli in real estate and Sean Barcoe, who moved from special-operations aviation into a creative studio.
What he wants to be remembered for
He would like to be remembered as proof that business and kindness are not opposites. Whether through RAKOSAT or a property deal, he wants people to see someone who built trust, inspired a little courage, and chose the harder, more meaningful path. If his story moves even a handful of people to believe in themselves and treat others well, he will call it a success.
Why a walk, and why RAKOSAT
RAKOSAT is not a company or a charity in the conventional sense. It is closer to a personal experiment: could a single person cross that much distance, through multiple countries and languages, relying mostly on the willingness of strangers to help, and come out having proved something useful about persistence? Margaryan treated the walk as a test of the same skills that matter in business: showing up daily, adapting when a plan fails, and building trust with people who owe you nothing.
He kept a record of the walk as he went, posting updates and small moments of kindness he witnessed or performed along the route. That habit of documenting the process, not just the destination, has carried over into how he talks about his property work now: fewer polished announcements, more of the actual texture of closing a deal or helping a first-time investor understand a market they have never worked in before.
What is the short version?
Edmond Margaryan walked nearly 3,000 kilometres from Armenia to Dubai alone, calling the journey RAKOSAT. The walk followed two decades of career changes, from fitness to digital marketing to real estate, each one requiring him to start over. He now works in Abu Dhabi property while building RAKOSAT as a platform for kindness and honest storytelling, on the belief that consistency, not intensity, is what actually produces results.
